"Vital Choice Alaskan Salmon"

Wild Harvested - Fresh/Flash Frozen

I use to buy fresh salmon at our local health food store for $17 a pound about 4 years ago. This was fresh caught in the Alaskan waters and claimed to have less mercury in it.

I really preferred frozen to fresh because it didn't smell as fishy. A friend, also a sushi connoisseur, told me that truly fresh fish didn't smell bad. I also learned that fresh fish taken from the ocean or farm can be a weak old before going into your refrigerator. Have you ever gotten fish home and then didn't want to eat it because of the smell. I just quit buying fresh fish.

I ended up buying frozen fish only, but stopped buying fish altogether for the last three years when I read a sign in one store that said to buy it at your own risk due to the mercury in our oceans.

Just this year, we finally got tired of doing without it and I went looking on the Internet. I came across Vital Choice. After reading all I could about them and their fish, we decided to try it.

Company - Vital Choice

The person who founded Vital Choice has quite a story. His name is Randy Hartnell and he's been a part of the fishing community for over 20 years. He's seen the good and the bad.

Please read his story as I missed it when I first discovered the Vital Choice website. I just now found it as I am putting together this page and do want to ensure you see it. I love finding people who put their heart and soul into what they do because they want to make things better again.

Please visit A Message from Vital Choice Founder "...your reliable connection to one of the healthiest naturally organic foods remaining on earth ...sustainably harvested wild salmon." - Randy Hartnel, Vital Choice Founder

We have found the Vital Choice customer service caring and very helpful. This company is a pleasure to deal with and we highly recommend doing business with them.

Farming Practice

The Vital Choice Seafood comes from sustainable fisheries. There is an association I'd like to introduce you to called The Marine Stewardship Council (MSC) so you'll understand more about Vital Choice and where they get their seafood.

MSC was founded in 1997 by Unilever and World Wildlife Fund (WWF) to promote responsible fishing practices worldwide. Vital Choice is on MSC's list of approved companies that provide sustainable seafood. All of the Vital Choice salmon are certified by MSC. This means that the fisheries providing this salmon carrying the MSC label come from well-managed fisheries. They care for their fish and work to ensure the entire system that supports their fishery is preserved. You can learn more about the World Wildlife Fund and the Marine Stewardship Council by going to the WFF site.

Once caught, they flash freeze the fish within hours. This means every fish is frozen within seconds. It is vacumed packed and stored in -10 Degrees F so freshness is maintained.

We can honestly say, the taste is unmatched. Their quality is excellent! For a comparison on how the mercury levels of their salmon rate with other fish, view the chart "Average Methyl Mercury Levels in Common Seafood (PPM)".

Our Experience

Oh yes, the price is affordable and competitive with locally purchased fish since the quality is surpassed. We also eat less at each meal so eat it two or three times a week. Because this is a nutrient dense food, more does not seem to be required. We are both quite satisfied with smaller protions.

Shipping is Available

They ship frozen, in dry ice, right to your door. When you purchase $100 or more, you get free shipping which does help defray cost. They ensure orders are shipped to arrive before the weekend. No shipments go out that would carry over Saturday or Sunday. We have always received our shipments in good order and on time.

We recently joined their Affiliate Association so if you decide to shop, give them the Code 1335, and you will receive a 10% discount on your first order. You can visit the Vital Choice website here.

See you again real soon!

Glen and Janis Ihrig